Connect with us

Community News

Unethical Incentives – How vaccine incentives are being used to influence the Moveable Middle

Published

on

BY SIMONE J. SMITH

“The Government of Canada is planning to use influencers for various campaigns to help connect Health Canada and PHAC messages to specific audiences within the Canadian population.” André Gagnon

How do I start this?

Hmmmm!

Well, I guess I have to just start with the truth; once again my fellow Canadians, we are being duped by our government, and the forces that are standing behind them.

It is actually very frustrating watching this happen to the people in my country and my global community. What is being done around the world goes against every human right that we have as free-minded people, and it is being done without regard. This week I am going to break the psychology down for you, give you some examples, and provide you with proof that the people who we think have our best interest at heart do not.

Do you know why you do what you do? Are you aware of the forces behind your actions? Do you get up and meditate each day because you know it’s good for you, or is it because of some type of external reward? There are many different reasons why people do things: some are motivated to act because of internal desires, but other times external rewards are the true motivators.

Well, there’s a lot of research that’s been done to discover what will motivate those who are now being classed as vaccine hesitant. The entities that are marketing this vaccine are no longer going after those who are adamantly opposed to it, no; they are going for those people who are what they call the movable middle.

It has been admitted that a lot of time was spent last year testing different messages to encourage people to get a vaccine. Some of these messages were tested out during last fall’s flu season. It was discovered that messages that focus on a vaccine being reserved for you or waiting for you did better than others. Exclusivity is always a motivator to have something or do something.

There is a theory that emerged during the 1940’s and 1950’s called the incentive theory. It was built on the earlier drive theories established by psychologists such as Clark Hull. The incentive theory proposes that people are pulled toward behaviours that lead to rewards, and pushed away from actions that might lead to negative consequences. In many cases, external rewards can motivate you to do things that you might otherwise avoid, such as chores, work, and other tasks you find unpleasant.

Let’s take a look around the world, and see how governments, businesses, and organizations have used the incentive theory to convince their citizens to get one of the COVID-19 vaccines. Some of these incentives include: tax breaks, free airline tickets, and even million of dollars in lotteries.

Denmark
On Wednesday, the Denmark government announced it was partnering with a private company to develop a digital passport, which would allow travellers to bypass some restrictions by showing a trusted proof of inoculation. According to the Associated Press report, Acting Finance Minister Morten Boedskov stated that the program would be ready in several months and the government would discuss its use for non-travel reasons at a later point.

Germany
A German discount supermarket chain Lidl has allocated $200 to employees who complete their coronavirus vaccination regimen.

Brazil
According to Bloomberg News, JBS, a Brazilian meatpacking company and its subsidiary, Pilgrim Pride, promised to pay each worker at their U.S. operations $100 to get vaccinated.

Hong Kong
Property developers and philanthropic foundations in Hong Kong have teamed up to offer a one-bedroom apartment worth $1.4 million, as well as 20 cash prizes equal to $12,890, in a lottery open only to vaccinated residents.

$60,000 in airline tickets are being given away to city residents and airport employees who have been fully inoculated by the end of September.

At an HSBC bank in Hong Kong, employees are being offered a day off work per vaccine dose.

Philippines
The Straits Times reported that the mayor of a small town in the Ilocos Sur province is planning to raffle off a plot of land with a house in December, when he expects vaccines to be available for his community. Elsewhere in the country malls serving as vaccination sites are offering free parking and banana fritters.

United States of America
Instacart, Trader Joe’s, Amtrak, Aldi and Dollar General are among grocery and other companies in the United States offering various bonuses for employees who get vaccinated.

Most recently, Instacart stated that they will provide a bonus of $25 to workers who get inoculated. Dollar General, among others, will offer employees up to four hours of paid time to get both shots.

Canada
Canada has taken a two-pronged approach with their incentives. Not only are they offering many of the incentives that you see popping up in the United States (Krispy Kreme giveaways, lotteries, pizza, etc.), they are also finding ways to engage people in promoting the vaccine.

The Government of Canada is putting on one promotional incentive that I found. The application process challenges you to design, develop and carry out a community-driven information campaign to promote:

  • Confidence in vaccination against COVID-19
  • Continued compliance with public health measures

They want people to reach communities that are underserved or have been more greatly impacted by the pandemic and provide them with messaging that is:

  • Targeted
  • Informed
  • Culturally sensitive

These communities may include, but are not limited to:

  • Indigenous peoples
  • Low-income Canadians
  • People with disabilities
  • Black and other racialized Canadians
  • People with mental health challenges
  • Immigrants and non-permanent residents
  • People living in rural or remote communities
  • Other underserved or especially hard-hit communities

The campaigns should show an understanding of their target audiences with respect to:

  • Vaccine intentions
  • Barriers to vaccination
  • The effects and impacts of COVID-19
  • Approaches and supports needed to reduce or help overcome barriers

A grand prizewinner will be selected and awarded a $100,000 grant to reinvest in support of the health of their community.

There are some ethical issues that come with some of these incentive programs that need to be exposed and explored. These programs do not address “persistent information gaps” that have proved a barrier for inoculation among populations, particularly marginalized groups, that have questions about the science or where to get the doses.

Another huge issue is one that cannot be understated; this goes completely against standard one of the Nuremberg Code of 1947. The war crimes tribunal at Nuremberg laid down the ten standards, and they are considered the ethical way for experiments to be carried out on humans worldwide.

Special Note

Before we go over standard one, I want you to be aware of one very important aspect of this situation; we are all involved in an experiment, and the moment you accept one of the incentives being pushed at you, you then give your consent to be part of this experiment.

On the National Institute of Health’s website, there is a section that goes through the ten standards, but I really want you to have a full understanding of this one.

  1. The voluntary consent of the human subject is absolutely essential.

This means that the person involved should have legal capacity to give consent; should be so situated as to be able to exercise free power of choice, without the intervention of any element of force, fraud, deceit, duress, overreaching, or other ulterior form of constraint or coercion; and should have sufficient knowledge and comprehension of the elements of the subject matter involved, as to enable him to make an understanding and enlightened decision.

This latter element requires that, before the acceptance of an affirmative decision by the experimental subject, there should be made known to him the nature, duration, and purpose of the experiment; the method and means by which it is to be conducted; all inconveniences and hazards reasonably to be expected; and the effects upon his health or person, which may possibly come from his participation in the experiment.

The duty and responsibility for ascertaining the quality of the consent rests upon each individual who initiates, directs or engages in the experiment. It is a personal duty and responsibility, which may not be delegated to another with impunity.

I want to close by saying this; if this were something that was truly good for us, they would not need to use psychological tricks, incentives, or any other external motivations for us to take it.

Really think about it.

We, as humans are guaranteed certain things in life: stressors, taxes, bills and death are the first thoughts that pop to mind. It is not uncommon that many people find a hard time dealing with these daily life stressors, and at times will find themselves losing control over their lives. Simone Jennifer Smith’s great passion is using the gifts that have been given to her, to help educate her clients on how to live meaningful lives. The Hear to Help Team consists of powerfully motivated individuals, who like Simone, see that there is a need in this world; a need for real connection. As the founder and Director of Hear 2 Help, Simone leads a team that goes out into the community day to day, servicing families with their educational, legal and mental health needs.Her dedication shows in her Toronto Caribbean newspaper articles, and in her role as a host on the TCN TV Network.

Community News

Steps to Justice; Inmates buried in the Hinds County Pauper’s Field without their families’ knowledge

Published

on

Mary Moore Glenn holds hands with a family member during a press conference held by Attorney Ben Crump in Jackson, Miss., on Wednesday, Dec. 20, 2023.

BY SIMONE J. SMITH

This week, I want to provide an update on a story that closed 2024 on a painfully obvious note; that to some people; some lives seem to matter more than others.

As a journalist, I refuse to turn a blind eye to the silent screams of those whose experiences are relegated to mere footnotes in history. I refuse to succumb to the allure of sensationalism, to prioritize clicks over compassion. For every fleeting moment of attention, there are countless untold stories languishing in the shadows, waiting to be heard, waiting to be acknowledged.

This is one such story. It speaks of lives fractured by trauma, of individuals thrust into the crucible of pain and loss, their struggles overlooked, and their voices drowned out by the clamour of the everyday.

In December 2023, the story broke that: Marrio Moore, 40, Jonathan Hankins, 39, and Dexter Wade, 37, were buried in the Hinds County Pauper’s Field without their families’ knowledge. Each man was reported missing, but it took months — and for Hankins, over a year — for them to find out. The families did not know what had happened until NBCNews.com reporters broke the news. Imagine finding out that your family member who you had not heard from was found buried! People all across America were scratching their heads in disbelief about what had happened in Jackson, Mississippi, with this pauper’s graveyard.

Ben Crump, along with attorney Dennis Sweet, a Jackson native, stepped up to represent the families. Through his work, nationally renowned civil rights and personal injury attorney Ben Crump has spearheaded a legal movement to better protect the rights of marginalized citizens. He has led landscape-changing civil rights cases and represented clients in a wide range of areas including civil rights, personal injury, labor and employment, class actions, and more.

Around the time of the discovery, a press conference was held at the Stronger Hope Baptist Church in Jackson where the families pleaded with city and county officials to explain why they weren’t notified. They also wanted to know why the deaths of each man weren’t properly investigated by the Jackson Police Department.

A further report from NBC News provided a list of names of 215 people who were buried in the same pauper’s field where Moore, Hankins and Wade were.

On Thursday, April 4th, 2024, Attorneys Ben Crump and co-counsel Dennis Sweet released a statement following the announcement from the U.S. Department of Justice that they would provide technical assistance to the Jackson Police Department and Hinds County Coroner’s Office with next-of-kin death notifications related to those buried in Jackson pauper’s field.

Attorneys Crump and Sweet have released the following statement:

“We thank the Department of Justice, under Assistant Attorney General Kristen Clarke’s leadership, for taking the steps to address the ongoing issues in Jackson related to the pauper’s field. Our team has been on the ground investigating the situation since Dexter Wade and other horrific cases came to light. We intend to provide any information that might be helpful to the DOJ through this process.”

“The families impacted by local government officials’ shortcomings are grateful that the federal government heard their cries for change and will be intervening. It is our hope that this federal intervention will reestablish trust within the Jackson community and their local agencies.”

The technical assistance, which will be provided by the Civil Rights Division, and the U.S. Attorney’s Office for the Southern District of Mississippi, will examine: JPD’s General Order on Missing Persons, and new General Order on Death Notifications, and provide recommendations on implementation and training. The technical assistance to the Hinds County Coroner’s Office will provide recommendations on policies and training related to locating next-of-kin.

Under Title VI, the department is working to make sure that law enforcement agencies and other recipients of federal funding take affirmative steps to comply with their civil rights obligations by offering technical assistance to facilitate Title VI compliance. The point of technical assistance is to help agencies update and/or enhance their policies and practices, while strengthening the connection between law enforcement agencies and communities of color and other stakeholders.

In the fleeting echoes of media coverage, amidst the constant churn of headlines, there exist narratives, stories etched in the shadows, barely acknowledged before fading into obscurity. Yet, these are the tales that demand our attention.

In bearing witness to these narratives, in amplifying the voices of the marginalized and the forgotten, I want to continue to honour the families in this story. I refuse to allow their struggles to be relegated to the periphery of our collective consciousness. I refuse to let their pain be consigned to the annals of indifference.

This is not just another story—it is a call to action, a reminder of our shared humanity, and a testament to the enduring power of empathy in the face of adversity.

Continue Reading

Community News

2024 Toronto Caribbean Carnival Festival management committee shares, “Look forward to exciting changes!”

Published

on

Photo provided by Paul Junor

BY PAUL JUNOR

There is much anticipation, expectation and cautious optimism for the 57th Toronto Caribbean Carnival. There have been many challenges that the Festival Management Committee (FMC) have faced over the years notably in terms of funding. The FMC has some exciting plans for 2024, which it recently unveiled. This is good news for North America’s largest Caribbean festival.

In the December 23rd, 2023, issue of the Toronto Carnival Insider Volume 1: Beyond the Mas some of the achievements and accomplishments of 2023 are highlighted by Jennifer Hirlehey, Chair of the FMC. She lists:

  • For the first time in the history of the FMC, we involved representatives of our stakeholders: OPSA, OSA and CAC to join our Board of Directors.
  • This year the FMC prioritizes: fiscal responsibility, accountability, and transparency. We were able to produce the Carnival with approximately $1.7 million less than the year before.
  • We reinvested our Education Program, enabling us to take the Carnival Arts back to our schools.
  • We took preliminary steps to start our scholarships and building projects.
  • We refurbished our Sponsorship Program collaborating with multiple high-profile corporations.
  • We restructured internally, ensuring that we have qualified professionals at all levels of the organization.
  • We’ve prioritized projects aimed at revitalizing our volunteer and judging program.
  • We’re taking strides towards self-sustainability and less dependence on grants and other government funding.

In many ways, 2023 was a pivotal year for the largest Caribbean festival in North America as it involved the launch of several creative initiatives. One of them was the Toronto Caribbean Carnival Varsity Collection. It was created by a local artist in Toronto.

Adrian Charles (General Manager) describes some of the changes. “Many of the events will be moved from Lamport Stadium to Exhibition Place, which represents an essential change in location. The utilization of Exhibition Place will see the border of Prince’s Boulevard, New Brunswick and Ontario Drive which is lot number 852 hosting three important events. They include: The King and Queen, the Pan Alive, and the Grand Parade. There will be a significant expansion in the seating capacity that will

include a VIP and judges’ seating. Furthermore, by locating in one area it will help logistically and there will be a better chance of managing other aspects of the festival.”

Board Chair Hirleley followed up on her concerns about funding for 2024. She outlines what the FMC expects in the “Toronto Carnival Insider Vol 0224,” which was sent out on April 3rd, 2024. “Our goal is to become self-sufficient so that we can ensure the Carnival’s longevity and rely less on government funding to stage the Carnival. However, we must continue to educate all levels of government on the significant economic impact of the Carnival.”

She mentions the economic benefits of the Carnival to the City of Toronto. “We contribute approximately $480 million to Ontario’s GDP. We create approximately 4,000 direct jobs each year and we contribute approximately $180 million to the combined tax revenues of the: federal, provincial and municipal governments. Yet, on average we receive approximately one million dollars in combined funding from all levels of government. Moreover, we receive significantly less funding from the province than other festivals of similar size.”

On March 18th, 2024, the FMC Executive Leadership Team met with several MPPs of different parties at the Ontario Legislature. MPP Charmaine Williams introduced and welcomed followed by a reception. The New Dimension Steel Orchestra and Dance Caribe performed followed by a display of costumes by Tribal Mas.

The dates and events of the upcoming Toronto Caribbean Carnival are:

July 14th: Jr. King and Queen

July 20th: Jr Parade

July 28th: OCPA Calypso Show

August 1st: King & Queen

August 2nd: Friday Night Mas

August 3rd: Grand Parade

August 4th: OSA Pan in D Park

August 4th: International Rum Fest

Continue Reading

Community News

His films were not merely narratives; they were struggles, and triumphs of the African-Caribbean community

Published

on

BY SIMONE J. SMITH

There were environments where he was dismissed and disrespected, and not once did he stop being who he was. He had a way of connecting with people, listening to people, hearing people and engaging with them. Those who speak lovingly of him say he will be most remembered for saying things that matter in his work. For taking a stand.

He fought so hard, and he put so much time and energy into getting stories made. His body of work was one that shared voices that were otherwise not being heard in the Canadian film landscape. He had natural talent; he had charisma.

It was a rainy, chilly April 17th, 2024, and the Toronto Caribbean Newspaper had been invited by Humanity Ova Vanity to share in a night with Regent Park film festival, Bipoc TV & Film, and Reel Canada to celebrate the work of an amazing Jamaican-Canadian filmmaker whose talents have made an important and intentional stamp on the landscape of the history of African Caribbean cinema in Canada. It was the night that I was formally introduced to the brilliant Charles Officer

Charles Officer told stories from a nuanced perspective that originated from his experience of being a Canadian born child of Jamaican parents. His life was a mix of poetry and pain, and he learned that stories and visuals could help to speak in ways some couldn’t. His curiosity and intentionality as a human and writer-director has left an indelible mark in the pages of Canadian Film history.

Charles was a versatile and prolific filmmaker whose works typically focused on the experiences of Black Canadians. Initially an actor, he went on to direct, write and produce feature films, documentaries and TV series.

Charles directed four episodes of “The Porter,” the CBC/BET drama about the Brotherhood of Sleeping Car Porters — North America’s first Black-led union — that won 12 awards at the Canadian Screen Awards, including: best original music, production, costume design, best writing and best drama series. Another well-known article of work is his documentary Unarmed Verses, which told the story of Toronto Community Housing residents who were uprooted while their neighbourhood was revitalized.

Charles’s 2008 debut feature, Nurse. Fighter. Boy, premiered at TIFF and was nominated for 10 Genie Awards, the precursor to the Canadian Screen Awards. On the 17th, I had a chance to witness this creative genius on screen with his film “Akilla’s Escape.” In a crime-noir about the urban child-soldier, Akilla Brown captures a fifteen-year-old Jamaican boy in the aftermath of an armed robbery. Over one grueling night, Akilla confronts a cycle of generational violence he thought he escaped.

The movie starts with the dimly lit streets of the city sprawling, a concrete jungle where danger lurks in every shadow. The humid air is heavy with tension as we are gliding through the urban landscape, the distant sounds of reggae music mingling with the rumble of passing cars.

Charles kept me captivated, weaving the narrative of Akilla Brown’s journey. It served as a potent testament to the multifaceted impact of film. Through the lens of urban child soldiers and Caribbean cultural intricacies, the audience was drawn into a world where real-life struggles and dysfunctional family dynamics collided.

Akilla’s forty-year-old existence, straddling between the legitimacy of his cannabis operation and the shadow of his family’s criminal legacy, epitomizes the complexities of identity and morality. As fate intertwines Akilla’s path with that of Sheppard, a mute teenager ensnared in the web of violence, the film delves deep into themes of redemption, legacy, and the cyclical nature of trauma.

Saul Williams’s commanding performance as Akilla, alongside Thamela Mpumlwana’s poignant portrayal of Sheppard, and Donisha Prendergast as the dedicated aunt, brings an authenticity that grips viewers from start to finish. Through Officer’s direction, the film becomes more than mere entertainment; it becomes a mirror reflecting the harsh realities of societal constructs and personal struggles, urging viewers to confront the demons of our past and present.

The screening was followed by a panel with lead actors: Thamela Mpumlwana, Donisha Prendergast, and co-writer Motion and Producer Jake Yanowski. It was moderated by Sarah Tai Black.

Throughout the talk, I learned more about the legacy of this incredible African-Caribbean Canadian filmmaker whose work resonates not just through the lens of cinema, but through the very fabric of storytelling itself. As a: director, writer, producer, actor, cinematographer, and editor, his multifaceted talents illuminated the experiences of African-Caribbean Canadians in a way that was both captivating and authentic.

His films were not merely narratives; they were vivid tapestries woven from the threads of shared experiences, struggles, and triumphs of the African Canadian community. Through his lens, audiences are transported into worlds rich with cultural nuances, social commentary, and the universal human condition.

Beyond his technical prowess and creative vision, it was his boundless energy that truly set him apart. His passion for storytelling was infectious, drawing people from all walks of life into his orbit. Whether collaborating with fellow artists, mentoring aspiring filmmakers, or engaging with audiences, his presence radiated an undeniable magnetism.

In every frame he captured, every line he penned, and every character he brought to life, he not only entertained, but also challenged perceptions and sparked conversations. His body of work serves as a testament to the power of storytelling to bridge divides, inspire change, and celebrate the richness of diversity.

Though he may have left us, his legacy endures—an eternal flame that continues to illuminate the path for future generations of filmmakers. As we reflect on his contributions, let us honour his memory by embracing the spirit of creativity, inclusivity, and resilience that defined his remarkable journey.

REFERENCES:

https://www.cbc.ca/news/canada/toronto/hot-docs-film-unarmed-verses-puts-uprooted-tch-community-in-spotlight-1.4091497

https://www.cbc.ca/news/entertainment/csas-final-night-2023-1.6811617

https://www.thecanadianencyclopedia.ca/en/article/charles-officer

Continue Reading

Trending