BY TRISHA SMITH

In the heart of downtown is the historical charm known as the Distillery District. Nestled within this urban tapestry were the most beautiful Black women and men, dressed in purple and blue glam, coming to celebrate yet another SheaMoisture collection in the sheik Archeo event space.

The atmosphere was giving luxe with a welcoming and social vibe. As soon as I arrived, I was given a cute flower crown that brought yet another layer of cohesiveness in everyone’s matching attire.

The place was buzzing with Toronto influencers: women in business, creatives and journalists like me, eager to connect, while enjoying a tasteful selection of finger food and signature cocktails. DJ Martina was spinning the latest Afrobeats and R&B, keeping the energy high. There was a visual artist vendor customizing complimentary plants, and hairstyling stations, where women were upping their hair game with SheaMoisture’s new product collection.

Speaking of new collections, SheaMoisture is launching a whopping eight new products this summer! The Scalp Moisture collection consists of 4 new products: shampoo, conditioner, pre-wash masque and scalp cream. The original Coconut & Hibiscus Frizz Free Curl Mousse has two new sisters: a multi-styling mousse from the Manuka Honey & Yogurt line, and the Wrap and Set Mousse, from the Manuka Honey & Mafura Oil line. This one is for roller sets and twist outs while the multi-styling mousse was formulated for the ladies with braids, locks and up-dos. There was also a new whipped curl cream, and last, but certainly not least, a Coconut and Hibiscus +Flaxseed edge gel. We all know a Black girl’s edge is the icing on any hairstyle and this edge gel offers a semi-firm hold without the flaking and unnatural stiffness.

I’ve had the opportunity to smell and try them all and as always, the scents never decline, and the consistency is on point. One thing I personally love about this brand is their dedication in providing Black women clean organic ingredients, free of parabens, petroleum and mineral oil which is a big plus in my book as a registered nutritionist. It’s important to note that whatever we put in our scalp and on our bodies, goes directly into our bloodstream. Harmful ingredients can cause toxic build-up and hormone disruption while SheaMoisture’s organic ingredient profile does what it’s supposed to do, minus the hidden harm.

My personal favourite from the line is the scalp cream. It’s used just like hair oil but what I love about it is the cream application. I don’t have to worry about an overly shiny scalp with oil dripping down my forehead on a hot summer day. I also don’t have to be weary of the oil messing up my clothes during application (which happens every so often). The application tip t is perfect, the cream goes directly on my scalp, and it disappears as soon as you massage it in. No white film or build up and I’ve been using it every day! It’s obvious that our hair concerns are always at the forefront and SheaMoisture always has its way of delivering exactly what we need.

Their dedication to fair trade and ethical sourcing has brought forth fair wages and a better quality of life for families in Ghana and Burkina Faso. SheaMoisture has not only made their mark globally with remarkable products, but they have changed the lives of thousands through partnerships and most importantly, giving back.

SheaMoisture was also proud to announce their second year of the Dream Fund! This fund is a continuation of the grant program to offer financial support to the community. The Dream Fund grant program offers $10,000 each to five Black owned businesses in the beauty and wellness space. If you are a Black business with a product, or service that serves the community, you are encouraged to apply for your chance to win! Applications open April 15^th, 2024, and close May 31^st, 2024. Winners will be announced July 15^th, 2024! Keep in mind, you do not need to be a hairstylist, or specifically in the beauty industry to apply.

Last year, a book publishing company, a fitness organization, a chef and a hair accessory company took home the gold. No matter how big, or small your company is, think about the greater impact you can make with an extra $10,000! The Dream Fund serves all Black businesses across Canada and is just one of the many grants, scholarships and funding accessible to the Black community on a global scale.

SheaMoisture is out here making big moves and standing with the underdogs so we can all rise in power and service to our community, and for that I will always support this product line and their initiatives.

BY AMARI SUKHDEO

Have you ever been excited to camp-in and order your favourite meal for delivery, only to be taken aback by that bill? That $18 ramen suddenly balloons to $32. Why the hefty price tag? Here’s what’s happening:

Markup mayhem:

When opposed to ordering straight from the restaurant, ordering through delivery apps frequently entails a surreptitious price increase. The menu items found on these platforms are typically more expensive than those found inside. Remarkably, a recent survey found that the cost of things ordered through delivery apps may be up to 26% more than that of items ordered straight from the restaurant. A lot of customers are caught by surprise by this markup, which turns what could have been a relatively inexpensive dinner into a costly affair.

Fee fiasco:

Not only is there a markup, but there are also significant service costs added to the bill. For instance, Uber Eats determines prices based on the quantity of your order, while DoorDash charges a $3 minimum service fee in addition to a 15% service charge. These extra fees have the potential to significantly raise the overall cost of your meal, giving customers the impression that they have been taken advantage of.

Restaurant shares:

It’s not just diners who are experiencing financial hardship. Restaurants face a big competition from delivery apps, which can take up to 30% of their earnings. This is especially true for smaller businesses that depend significantly on delivery services. Restaurants may find it extremely challenging to generate a profit due to the weight of high commissions, given their already extremely narrow profit margins.

A troubling tendency is shown through data: the cost of using delivery apps is progressively going up. Fees have increased to previously unheard-of heights in recent years, leaving many customers unable to pay more for their favourite dishes. For a few, the price hike has caused them to reconsider their dining options.

At home diners, keep in mind that you have to account for the hidden expenses the next time the convenience of a takeaway menu entices you. It’s a story about: delivery workers’ financial struggles, increased rates, and outrageous surcharges. Bon appétit, with caution.

https://www.vox.com/money/24118201/food-delivery-cost-expensive-doordash-ubereats-grubhub

https://www.foodandwine.com/news/delivery-app-prices-higher-fees-2021-pandemic

BY KRISHNA MISTRY

Twenty-three-year-old, Léonice Huet, is one of the few Black representations in badminton. Huet, a French badminton player, started her career at BadBonneval Club, and soon in 2014, she joined the CLT Orleans, another badminton club.

She then debuted in the BWF, Badminton World Federation, competing in the VII Portuguese Junior 2015, where she played women’s singles and mixed doubles. She moved on to play in many junior international series in: Poland, Hungary, France, Latia, Romania, Belgium, Spain, Portugal, Germany and many more countries worldwide.

Huet has had the opportunity to play in many series, allowing her to grow as an athlete and gain more opportunities in badminton. Huet has played a total of three-hundred and sixteen matches in her career, two-hundred and thirty-eight matches in singles with one-hundred and thirty-nine wins and ninety-nine losses, fifty games in doubles with thirty wins and twenty losses, and twenty-eight in mixed events with nineteen wins and nine losses.

She has won a total of ten titles in her career, from 2015 to 2024, four being gold medals and six being silver. This year alone, Huet has competed in many series. She started her 2024 by competing at the VICTOR Swedish Open, from January 18^th to February 21^st.

Huet played extremely well, allowing her to proceed to the quarterfinals, where she played Ágnes Kőrösi, a Hungarian player, which she won both sets, progressing her to the semi-finals. She played an Azerbaijan player named Keisha Fatimah Az Zahra, whom she easily beat. It was now time for the finals, where she played an Indian player named Devika Sihag.

It was a tough match, Huet was able to win the first set, twenty-one to eighteen. The second set rolled around, and it did not look too well for Huet, who lost fourteen to twenty-one. It was time for the third set, the tiebreaker.

Would Huet win the finals, starting her year with a great start and receiving gold or would she lose and receive a silver medal?

Unfortunately, Huet lost the third set by two points and received a silver medal. She has competed at the: Azerbaijan International, YONEX German Open, Orleans Masters Badminton by VICTOR 2024, and the Orlen Polish. The latest championship she competed in was the 2024 European Championship in Germany.

She won all the rounds in this tournament, except for the quarterfinals. Huet was against Carolina Marin, a Spanish player, who ranks fifth in the BWF. This was a great learning opportunity for Huet as this will help her move up the ladder.

Huet is currently ranked seventieth, which is impressive as there are four hundred and ninety-nine players in the BWF. She has big dreams. To improve, to be better and to have the opportunity to compete in the Olympic 2024, which will be held on her turf.

Huet takes inspiration from Serena Williams, twenty-three-time grand slam winner, as she bids to qualify for the home Olympics in Paris 2024.

She has told the BWF, “It is very important for Black people to know that they are capable of achieving great success in life. It is essential to convey this kind of powerful message to inspire them.”

Will Huet be competing at the Summer Olympics Paris 2024? Unfortunately, the list of competing athletes has not been released. The Olympics takes one-hundred and seventy-two badminton athletes to compete: eighty-six women and eighty-six men. The qualifications started on May 1^st, 2023, and ends April 28^th, 2024.

The final eligibility list will be published two days after the deadline, April 30^th.