Featured Business
FORTISMAGNA™ Research-backed, exceptional quality, and proven results
Published
1 year agoon
BY SIMONE J. SMITH
“Fortis Cadere Cedere Non Potest, (The Brave May Fall But Never Yield).”
The school was envisioned as a remedy for the social deformity in which poor Black boys were allowed primary education only, and since its inception, Kingston College’s students have produced impressive results in academic and sports fields. Over the course of years, the college has won numerous awards and championships, and till this day, Kingston College offers a wide variety of extracurricular activities and clubs, including: a football club, rugby club, track team, swimming team, basketball club, hockey club, and lacrosse team.
Yes, any young man who has attended Kingston College walks away with a sense of pride, and this week, KC Alumni, you have a lot to be proud of. KC Alumni. As a KC Alumni (1960 – 1966), there is a pride Dr. Pitter feels about the quality of education he received during his time there, and a belief that his alma mater provided him with a solid foundation of: knowledge, skills, and experiences that have helped to shape his life and his career.
He was Sergeant Major of the school’s cadet corps and was the first Jamaican to receive the Duke of Edinburgh Gold award; presented to him by the duke himself, HRH Prince Phillip, in a private ceremony at Mona Great House.
In 1975 he graduated from the University of Waterloo with a BSc. in chemistry and worked for several years as a Research and Development Chemist, before studying medicine in Mexico. He had an opportunity to advance his career and actually practice medicine in Mexico. Adding to his resume, he was a physician and nutrition adviser at Atlas Clubs, as well as a member of the Chemical Institute of Canada and the Canadian Medical Association.
His most recent accomplishment is the 2019 establishment of his Canada-based supplement company FORTISMAGNA™. His company offers a variety of sports and health supplements for athletes to elevate their performance and achieve their athletic goals. The company draws inspiration from the food and practices of Jamaican athletes globally known for their monumental feats in speed and endurance. With over 33 years of experience in athletic performance, Dr. Pitter has been asked, and now provides answers about Jamaica’s secret for achieving monumental feats of speed and endurance.
He has formulated FORTISMAGNA™ products leveraging his vast knowledge about the Jamaican diet and using current research findings as guidelines. Jamaican athletes consume superior quality produce, with high quantities of fish, fruits, and vegetables and low to moderate amounts of meat. Their diet is high in simple and complex carbohydrates, a range of starch and fats with a small amount of protein to allow them to build lean muscle mass and excellent endurance levels.
“This is more for runners, athletes in general, but I know a lot more about runners.”
I had a chance to dialogue with Dr. Pitter, and the genesis of FORTISMAGNA™ was revealed…
“Fortis (Strong) Magna (Best) made complete sense to me because of my time at Kingston College. We were classified as the Fortis mainly because we were very good at sports.
I was at my cousin’s home one day, and I was getting assistance putting the website together. I was told that I needed to have a name for my product line. The name FORTISMAGNA™ just came to me. I can only describe the experience to be similar to a download. I remember the young man looked at me and said, ‘Yes! That is a good name.’
What some people do not know is that FORTISMAGNA™ was initially a service provider. What we did was provide options for individuals who needed surgery (let’s take for example a knee replacement surgery), and could either not afford it, or had been put on an extended wait list. As a physician, I am well aware of the cost of surgeries, so I would make arrangements to send patients to Mexico, Ecuador, Columbia so that they could get their surgeries done. That was the origin of FORTISMAGNA.”
I was of course curious about his passion for medicine. Dr. Pitter shared with me a distinct memory.
“People in my town used to come to my grandmother, because they saw her as a healer. They would come to my grandmother for everything. I would look at some things (extreme sores on a foot), and say, ‘Grandma, there is nothing you can do about that.’
She would respond, ‘Yes, come go to the store for me.’
She would send me to get things, take care of the person who came to her, and in a couple of weeks, that person would come back, and the sore would be gone. I was shocked! This was when I first grew a love for medicine.”
His journey in medicine had begun.
“I had the incredible opportunity to work as an analytical and product development chemist. I studied medicine after that, and I had a chance to work in Mexico.
I did two Canadian exchanges, and two YMCA exchanges, and then I finally migrated to Canada in 1969. I studied as an acupuncturist, and also worked as a physician in Newfoundland for 16 years. I worked for the government in Newfoundland, and I did emergency work in 20 towns.”
“Dr. Pitter,” I asked, “There are a lot of supplement companies out there, what makes yours unique?”
“Well,” he replied, “There are products out there that are not tweaked; they are not efficient, or effective. My years of study have provided me with the knowledge to make these products better. I have made some great products, and I have made companies some serious money over the years.”
Today, he is excited to share his first-hand knowledge, and products to the community. FORTISMAGNA™ offers a variety of sports and health supplements in Canada, the United States, and Latin America to help athletes take their game up a notch and achieve athletic success.
All FORTISMAGNA™ products are manufactured in the USA in accordance with FDA guidelines. They meet specifications that maximize performance outcomes. The brand covers a gamut of sports and performance supplements that are essential in an athlete’s training and journey. They are designed to drive consumers to achieve athletic goals, whether running faster, jumping higher, or lifting more.
One of the company’s most popular products, POWA Mix, is a pre-workout supplement that helps athletes: increase their energy, increase focus, maintain endurance, and promote muscle mass development while training. Unlike other pre-workouts in the market, it does not cause sleep disturbances even if consumed at the end of the day, allowing athletes to get their much-needed rest.
Another favourite is FORTISMAGNA™ Recovery Blend post-workout supplement, which contains a high carbs-to-protein ratio of 1:1. It enables athletes to maximize muscle recovery and grow lean mass without fat gain.
In addition to helping athletes train better, FORTISMAGNA™ supplements address some other health concerns. Pro Force enables them to shed unwanted pounds safely and effectively to stay agile. Made with natural ingredients like green coffee beans, raspberry ketones, and Garcinia cambogia, it boosts metabolism, controls appetite, increases energy, and supports the breakdown of fat cells.
Their Booster Advance Immune Supplement is a multivitamin plus complex that helps build a robust immune system, and their Focus Mushroom Complex brings them the goodness of mushrooms to support brain health, promote energy levels, and improve immune health.
This company stands out as a supplement brand for athletes due to its research-backed development, the exceptional quality of its products, and proven results.
BONUS: Soon, they will also be adding gear and apparel to their online store, so stay tuned for that.
For more information visit FortisMagna at https://fortismagna.com/
We, as humans are guaranteed certain things in life: stressors, taxes, bills and death are the first thoughts that pop to mind. It is not uncommon that many people find a hard time dealing with these daily life stressors, and at times will find themselves losing control over their lives. Simone Jennifer Smith’s great passion is using the gifts that have been given to her, to help educate her clients on how to live meaningful lives. The Hear to Help Team consists of powerfully motivated individuals, who like Simone, see that there is a need in this world; a need for real connection. As the founder and Director of Hear 2 Help, Simone leads a team that goes out into the community day to day, servicing families with their educational, legal and mental health needs.Her dedication shows in her Toronto Caribbean newspaper articles, and in her role as a host on the TCN TV Network.
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Featured Business
Turn your entrepreneurial dreams into reality with RBC’s Black Entrepreneur Startup Program
Published
6 months agoon
June 24, 2024BY SIMONE J. SMITH
The courage to pursue a passion and turn it into a business can be daunting, especially during times of global uncertainty. Yet, this is exactly what Tarila Morrone, the founder of Heart of Gems, decided to do. Her journey began with an Etsy shop specializing in party supplies, which thrived until the COVID-19 pandemic struck, drastically reducing social gatherings.
Instead of succumbing to the fear and uncertainty, Tarila embraced the opportunity for deeper connection with her children during the lockdown. She realized the profound importance of this bonding time, which sparked the idea for Heart of Gems. Her new venture is dedicated to helping modern parents with busy schedules foster stronger connections with their children and promote self-love.
Determined to elevate her business, Tarila delved into research and discovered a program designed to aid entrepreneurs, which allowed her to secure the necessary funding to propel herself and her business forward.
Tarila is one of many individuals who has taken their business to the next level with the support of RBC’s Black Entrepreneur Program – launched in 2020 with a $100 million commitment. RBC dedicated significant time to thoroughly understand the unique business needs of Black entrepreneurs, which enabled them to develop the following programs tailored to support their growth and success, and has two different solutions:
The Black Entrepreneur Startup Program (BESP)
In partnership with Futurpreneur, they committed $40 million through the BESP to offer: small business loans, mentorship, and business resources to Black entrepreneurs aged 18-39.
The RBC Black Entrepreneur Business Loan (BEBL)
Launched in late 2021, the BEBL provides eligible Black entrepreneurs at all stages of their business journey with loans of up to $250,000.
They have successfully provided $14.5 million in loans (approved and/or disbursed) through BEBL and BESP to over 400 businesses since the inception of the Black Entrepreneur Program in 2020.
In addition to BEBL, RBC also continues to serve the entrepreneur community, including Black entrepreneurs, through its full suite of eligible products and services, including the government-backed Canadian Small Business Financing Loans (CSBFL).
In 2021, they invested $1 million in BKR Capital (formerly known as Black Innovation Capital), a venture capital fund that supports the growth of pre-seed and seed- stage Canadian technology businesses led by Black entrepreneurs. Initially targeted at $10 million, the fund had a successful final close with over $18 million in capital commitments in 2022 and is actively building its portfolio.
It is one thing to read about a fantastic opportunity, and it is another thing to hear about it from someone who has found a way to elevate their business by utilizing RBC’s programs. I had a chance to speak with Tarila, and she shared with me the story of her entrepreneurial evolution.
“The idea for Hearts of Gems came about during the pandemic. I knew that it would be helpful to other parents because it had helped me. I had an infant and a toddler, and I had started a party supply business, but the pandemic slowed that business down, and it was an opportunity to zone in and connect with my children.”
“When I decided to pivot, I went on Google to see what was available, and I stumbled across Futurpreneur, and I was then introduced to the Black Entrepreneur Program. I was nervous at first, because it seemed like it was going to be a lengthy, vigorous process.”
“Once I got started, my anxiety let up; I was pleased with the amount of support that I was provided with. The one thing that I learned throughout this process is that entrepreneurship is not meant to be done alone.”
“The financial support helped me obtain the things I needed to get my business going. The saying is true that you need money to make money. I needed people to help me realize my vision, and strategically execute it, and they provided mentorship throughout the duration of the program and after. This allowed me to navigate some of the challenging aspects of entrepreneurship, and a bonus; for the first year, you are paying interest only on the loan, and this allows time for your business to grow, without the weight of burdening payments on your mind.”
Tarila’s story is a testament to the resilience and creativity that can emerge in challenging times, inspiring others to follow their passions and create something meaningful, even amidst uncertainty. With the help of the Black Entrepreneur Startup Program, Tarila’s dreams became a reality, and if you are ready to take that leap, consider exploring RBC’s Black Entrepreneur Program.
Visit rbc.com/blackentrepreneur and turn your entrepreneurial dreams into reality.
Featured Business
Nervous about your English Proficiency Test; Worry no more! Introducing Pearson|PTE English Language Tests
Published
7 months agoon
May 23, 2024BY SIMONE J. SMITH
“Why is this so hard? I’ve studied, I’ve practiced… but what if I fail? What will happen to my family? The test is next week. If I don’t pass, I don’t know what I’ll do. Everyone says it’s really hard, and I can’t afford to fail…”
Canada is a land of opportunity, a place where dreams can come true. For many new immigrants, becoming a permanent resident, or Canadian citizen is a significant milestone in their journey. It can be a long, and paper laden process that includes medical examinations, background and security checks, proof of funds, educational credential assessments, biometrics, citizenship tests, the interview and of course.
The English Proficiency Test! This is one aspect of this journey that does cause a high level of stress. Naturally, taking a language test in another country, especially after a long hiatus from any form of testing, can be an intensely overwhelming experience. The unfamiliar environment, coupled with the pressure of demonstrating proficiency in a foreign language, can amplify anxiety. Additionally, the absence of recent test-taking practice may lead to self-doubt and apprehension, making the overall experience particularly daunting.
Of course! The test can be daunting, but what if we told you that there was a way for you to effectively, and efficiently prepare; a platform offering practice tests that simulate the actual English Proficiency Test required for Canadian permanent residency, or citizenship?
Introducing, Pearson|PTE English Language Tests the world-leading provider of English language tests recognized worldwide by universities, colleges, governments, and professional bodies. Trusted by 3,500+ universities and colleges globally, their ambition is to support test takers every step of the way for a true worry-free experience.
At Pearson, their purpose is simple: to add life to a lifetime of learning. They believe that every learning opportunity is a chance for a personal breakthrough. That is why their 18,000 employees are committed to creating vibrant and enriching learning experiences designed for real-life impact. They are the world’s leading learning company, serving customers in 200 countries with: digital content, assessments, qualifications, and data.
PTE Core was created in response to Canadian economic migration needs. It is already recognized by more than 97% of universities and 95% of colleges in Canada. the UK, Australian and New Zealand governments also accept PTE tests for all visa applications, and PTE Academic is also accepted by 100% of Australian, New Zealand and Irish Universities and 99% of UK universities.
With an increased focus on supporting Canada’s economic resurgence and post-pandemic growth, IRCC is increasing its Levels Plan to further address the growing demand for the coming years. With high demand in Canada for professionals in areas such as: nursing, engineering and web development, the approval of PTE Core arrives at a good time for test takers and opens new opportunities for Pearson.
“I am grateful to PTE for providing such an intellectual test. It was easy to prepare and understand the format. The training and support also helped a lot in explaining methods.” Syeda, Malaysia
Currently, they are offering a free taster test as well as an online guided practice test for test takers to familiarize themselves with the test experience and to optimize their preparation time and improve their skills. In addition, test takers have access to a ton of resources like the PTE Core Handbook to support their test taker journey.
PTE Core is a new addition to the Pearson Test of English portfolio, sharing many of the unique characteristics of PTE Academic. It is relevant for the vocational test taker, and designed with a real-life, non-academic focus. It was created to meet Canada’s specific migration needs and the IRCC’s language proficiency requirements but could be used to assess the English proficiency of vocational test takers in any country.
Approved last year by Immigration Refugees and Citizenship Canada (IRCC), PTE Core can now be taken to provide proof of English language efficiency for the purposes of permanent economic immigration to Canadian citizenship. Some other great benefits include:
- It meets the Canadian Government’s requirements based on migration needs
- It tests four key English language skills: speaking, listening, reading, and writing
- It enables people to be themselves in English – it has a vocational and real-life focus
- They use a unique combination of AI scoring and human expertise that reduces the risk of bias
- PTE Core test takers will enjoy the same features as PTE Academic test takers.
- The test can be booked online 24 hours in advance, is computer based and taken in a test center
- Results are usually within 48 hours
- Accepted for visa applications to Australia, Canada, New Zealand, and the UK
PTE Core uses similar item types to PTE Academic, but focuses on general English, making it more relevant for test takers. Test questions were developed with detailed specifications and field tested to ensure reliability and validity. Below is what you can expect as a test taker:
- Part 1: Speaking & Writing (This section will test your speaking and writing skills in around 50 minutes)
- Part 2: Reading (This section will test your reading skills in around 30 minutes)
- Part 3: Listening (This section will test your listening skills in around 30 minutes)
Pearson’s vision: to be the world’s leading destination for people committed to building and improving their English proficiency, and with 1.5 billion people currently learning English, there is a big opportunity to grow across the globe.
Gio Giovannelli, President of the English Language Learning division at Pearson, shares, “We are excited to roll out PTE Core to test takers across the world. It was designed to test real life language skills and allows test takers to showcase their proficiency and be themselves in English. Whether people are looking to work, study or migrate to Canada, there’s a Pearson English language proficiency test that suits their requirements.”
Support and preparation can make all the difference. Don’t hesitate to seek the help you need. Start your journey today. Visit https://www.pearsonpte.com/ to learn more.
Prepare with confidence. Achieve your dreams. Welcome to Canada!
Featured Business
The Silent Hero: Why every business needs a good bookkeeper Nuages Consulting Inc, Chartered Professional Accountants, Certified Public Accountants
Published
7 months agoon
May 21, 2024BY SIMONE J. SMITH
“I received a call, and the client started crying. She had a business, her bookkeeping and taxes were everywhere, and she was feeling overwhelmed. She only used Excel, and she wanted to save money.”
“I can do what you want me to do, but that won’t help you. How about we offer you something that will help you out.”
In the fast-paced world of business, where attention is often drawn to flashy marketing campaigns and innovative products, there exists a silent hero that operates behind the scenes, largely unnoticed yet indispensable to the success of any enterprise or small business. Meet Nuages Consulting Inc, Chartered Professional Accountants, Certified Public Accountants – the unsung guardian of financial integrity and stability.
In the dynamic landscape of entrepreneurship, it’s easy to overlook the crucial role that a good bookkeeper plays. They are the backbone of our financial operations, ensuring that every dollar is accounted for, every transaction is recorded accurately, and every decision is grounded in reliable data.
Beyond the mundane task of number-crunching, a skilled bookkeeper serves as a strategic partner, offering valuable insights and guiding prudent financial decisions. From budgeting and forecasting to tax compliance and financial analysis, their expertise is indispensable in navigating the complex terrain of business finance.
To think; the smallest financial oversight can have far-reaching consequences, and this is why the value of a proficient bookkeeper cannot be overstated. They are the guardians of fiscal responsibility, ensuring that the financial health of your business remains robust and resilient in the face of uncertainty.
“Having a good bookkeeper onboard provides businesses with the clarity and transparency they need to steer the ship in the right direction,” shares Gloria Kapuku, CPA and founder at Nuages Consulting Inc, Chartered Professional Accountants, Certified Public Accountants. “These reports enable us to identify trends, spot potential risks, and capitalize on opportunities for growth.”
“We have a meeting first; during our meeting we let you explain your system. I need to understand you. I then share our process and let them see how things could be. People are resistant, so we take things slowly.”
The full bookkeeping system involves the systematic: recording, organizing, and summarizing of financial transactions within a business. It begins with the initial entry of transactions such as: sales, purchases, payroll, and expenses into the accounting system. Subsequently, these entries are categorized and posted to appropriate accounts, ensuring accuracy and compliance with accounting principles.
Throughout the cycle, reconciliations are conducted to match records and identify discrepancies, followed by the preparation of financial statements, including: the balance sheet, income statement, and cash flow statement. Lastly, the cycle culminates in closing entries, ensuring that revenue and expense accounts are reset for the next accounting period. Overall, full-cycle bookkeeping provides a comprehensive overview of an organization’s financial health, facilitating informed decision-making and regulatory compliance.
“One of the first things that I tell my clients,” Gloria shares, “Is let’s set up proper procedure. We set up a step-by-step plan and enforce the workflow. We meet every month to ensure you are staying on course. Then we meet every three months, and then we do a yearly check -in.”
Incredibly, Nuages Consulting Inc, Chartered Professional Accountants, Certified Public Accountants have fantastic resources on their website including Mentorship and Coaching Services that will help you achieve your personal, business, or career goals. Their goal is to introduce you to new ways of thinking, challenging your limiting assumptions, sharing valuable life lessons, and much more.
They have your bookkeeping basics, a DIY in how to keep your books and records clean. Topics of discussion include:
- Why is bookkeeping important?
- Best way and software for bookkeeping
- Important activities in bookkeeping
- How to master bookkeeping
Bookkeeping practices
- Mix or separate personal and business income and purchases?
- What are internal controls?
- Bank transactions, electronic or paper format?
- What is bank reconciliation?
- What are financial reports?
- What are records?
- Excel worksheet or accounting system?
- Tax forms.
- Accountants, CPAs, and tax professionals/planning
The team also does a deep dive into the numbers – financial statements and balancing the books. They also have a Bookkeeping – Advance Mentoring and Coaching Sessions (10-15 hours) where they explore different types of bookkeeping accounts, what they are, what they do, and how to book them. These sessions include:
- Accounting Basics
- Debits and Credits
- Chart of Accounts
- Bookkeeping
- Accounting Equation
- Accounting Principles
- Financial Accounting
- Adjusting Entries
- Financial Statements
- Balance Sheet
- Working Capital and Liquidity
- Income Statement
- Bank Reconciliation
- Accounts Receivable and Bad Debts Expense
- Accounts Payable
- Inventory and Cost of Goods Sold
- Depreciation
- Payroll Accounting
- Stockholders’ Equity
- Nonprofit Accounting
Ready to get started? You can book a 15-minute free consultation for any of the topics below:
- “Ask us anything” service provides a free consultation where you can ask us about tax, accounting, bookkeeping, incorporating and more.
- Book a 15-minute scheduling call with us to discuss which mentorship and coaching is appropriate for you!
- Tax preparation, where the focus is on operating your business and personal affairs, knowing that your tax needs are being fully met.
So, the next time you glance over the balance sheet, or pore over financial statements, remember the silent hero who works tirelessly behind the scenes – Nuages Consulting Inc, Chartered Professional Accountants, Certified Public Accountants, whose meticulous attention to detail and unwavering dedication keep the wheels of your business turning smoothly.
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