Connect with us

Make-up & Beauty

IMATS – The International Make-up Artist Trade Show

Published

on

BY: KIZZY COURTNEY

Every year there’s a little trade show called IMATS that makes its way to Toronto. And it is make-up Christmas for me! Not only do I get to shop some of my favourite brands (most not readily available here) but there are great deals plus a ton of seminars that get me inspired and teach me a thing or two. This annual show is held at The Metro Convention center in Toronto, but different from last year everything was relocated to a smaller space in the SOUTH building. Though I do prefer the more airy, open sunny vide of last year, the cozy atmosphere this year was great as well. All in all, it was a great show.

IMATS, which stands for The International Make-up Artist Trade Show, is the world’s largest celebration of make-up artistry. Make-up pros from the fashion and film industry (including Oscar, BAFTA, and Saturn award winners) provide education and demonstrations at IMATS. This amazing show also features a make-up museum and the Battle of the Brushes, student make-up competitions, where international make-up students race to create winning looks. Each year thousands of make-up artists, exhibitors and enthusiasts discuss, display and collect the best the industry has to offer.

IMATS was founded by Emmy Award-winning make-up artist and Make-Up Artist magazine publisher Michael Key. He debuted the first IMATS in August 1997 in Los Angeles. It allowed artists to customize what they wanted to see and it offered a diverse mix of products, demonstrations, and education from industry leaders. From then on IMATS quickly expanded to Europe in 2002, where it debuted its London show. Make-Up Artist Magazine then acquired the Canadian show in 2009 and IMATS Toronto was launched. That same year IMATS Sydney launched, and in 2010, IMATS Vancouver, British Columbia debuted. The show is held six times annually – in Los Angeles; New York; London; Vancouver, B.C.; Sydney; and Toronto. In 2011, Make-Up Artist magazine established the Make-Up Artist Pro Card to recognize the hard work and achievements of professional make-up artists. Artists can enjoy privileges and perks such as discounted subscriptions to Make-Up Artist magazine, discounted IMATS tickets, expedited IMATS entry and access to pro-only hours and events.

Though the products and discounts are amazing I didn’t just go for that, I wanted to see the prosthetics and body art that also occurs at this show, and I wasn’t let down. The artist’s that were working on people at the show are truly amazing and inspiring. It was also such a fun experience to check out all the new products and get a sneak peek as to what new items will be available soon. If you have yet to attend IMATS or are thinking about it here’s some advice to make the day a bit easier for you. (You will be thanking me because it can be a bit overwhelming your first time.) Make a list of booths you want to visit as well as products you are interested in. Decide how much you are willing to pay (write down the retail price for comparison). Plan your trip according to importance, if you want Morphe, or Makeup Forever start there. Get there early, like 8 am early. Bring snacks! The lines can get quite long and the waiting from forty-five minutes to an hour long. I remember last year the line for Morphe was five hours long. Crazy!!  BRING CASH! I cannot stress this enough. If you use debit/credit, you will either be paying a bit more (tax) or a lot more (USD instead of CAD). IMATS is not just about deals and shopping. There are some amazing sessions for you to watch, each put on by some true make-up artist heroes. Typically, if you attended a class run by one of these artists, you would pay hundreds of dollars.

Continue Reading
Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Make-up & Beauty

Keeping Your Skin Hydrated During Toronto’s Harsh Winter Season

Published

on

Photo by Audrey Fretz on Unsplash

Winters are known for being harsh in Canada, and our heavy snowfall, sub-zero temperatures and freezing winds are some of the country’s most known environmental features.

Toronto is no exception either; winter can bring difficult conditions to driving, public transit and sidewalks, and it’s also harsh on our skin.

The cold, dry air mixed with harsh winds can both work to create a tough time for your skin, and many people note that issues such as dry skin, raw skin, and itchy irritations. Many people who suffer from eczema also report that winter is their worst time of dealing with it. The problem is, keeping our skin in this state of damage for the many months that winter lasts can lead to premature signs of aging. This is likely why places like a Toronto plastic surgery clinic and dermatologists often see their patient list grow by late spring and early summer.

Here are some ways you can keep your skin protected and healthy during the harsh Canadian winter.

Change Up the Skincare

During winter, you might notice that your usual routine for skincare becomes less effective than it usually is. This is because the climate around you has heavily changed, and the environmental factors that affect your skin are now different.

A light moisturizer might be good for the humid weather of summer, but during winter, a heavier duty one may be needed instead to retain hydration in the skin effectively. If too much for day use, using a heavier moisturizer at night is at least recommended to keep your skin hydrated in your sleep.

It may also be beneficial to switch any lotions and soaps over to unscented sensitive skin variants, as skincare involving alcohols and fragrances can dry out the surface of your skin even further.

Lower the Water Temperature

When our bodies are chilled from the cold weather, it can be appealing to hop in the shower and crank the temperature and let the steamy water warm us up. However, this can be detrimental to your skin. Water at too-hot temperatures strips essential oils from your skin and damages the cells on the surface. This is why you may find your skin is red and raw after a hot shower and why it may feel so dehydrated when you begin to dry off.

When drying off, it’s advised to dab yourself damp dry with a towel rather than aggressively rub and lotion your skin and body as soon as possible to lock in moisture into your skin.

Humidify the House

While the cold winds outside do a number on your skin, relief is often not found within the warmth of our homes either.

The heating in our homes uses dry blowing air, which can further dehydrate the moisture in the air.

If you spend long periods inside your house during winter, you may find your skin is dryer, itchier, and lips more frequently chap inside your house during winter.

By placing a humidifier in the rooms you spend the most time in during the day, whether it be the living room, home office, or at the very least the bedroom, you will help add moisture back to the room, which will help to keep the air from pulling moisture from your skin.

There are other benefits to humidifiers too. Many people who snore say their condition improves when a humidifier is present in the room, or at the very least, the dry throat and mouth associated with open mouth breathing at night is less intense.

Continue Reading

Make-up & Beauty

Five Winter Beauty Must Haves

Published

on

BY: KIZZY COURTNEY

Winter is one of the toughest seasons when it comes to beauty. Cold, dry winter air can easily rob moisture from your skin, causing all kinds of problems. This is especially true of the skin on your face, lips, and hands, which are most frequently exposed to the elements. Rough chapped skin becomes more common in these areas and can show visible cracks and wrinkles more easily. Do you adapt your beauty routine to the seasons? If not, you may want to consider a few new products to keep you looking great all winter.

Deep Conditioner: Add dry winter air into the mix, and it’s a recipe for split ends, dehydration, and frizz. Fortunately, a good deep conditioner keeps your hair hydrated and protected year-round. Especially if you’re a naturally curly girl. I swear by coconut oil as a deep conditioner. You can buy it at your local health food store, rub some between your palms, and apply to your hair overnight. You’ll wake up to fabulously shiny and soft hair!

Body Lotion: One of the worst things about winter is how dry your skin gets. Even those of us who never have dry skin can often get it in the winter. That’s why body lotion is a must-have to keep your skin smooth and soft. Which body lotions are the best? I love Korres body butter in basil lemon, but all their scents are to die for! Any of their body butters would make a great winter body lotion. Korres can be found at Shopper’s Drug Mart.

Lip Balm: Probably the most important item on this list for me! Nothing is worse than chapped lips – they look bad, and they hurt. Worst of all they look terrible under your favorite lipsticks. Lip balm is your chapped lips best friend!

Water: Drinking tons of water is one of the best things you can do for your body year-round, but it’s so easy to get dehydrated in winter that it’s even more important. You don’t have to drink eight glasses a day, but keeping a bottle of water near you throughout the and refilling is the best way to keep hydrated. You’ll see the benefits right away – clearer skin, less dry skin, and even more energy throughout the day.

Humidifiers: These little machines are a great way to help prevent all those damaging effects caused by winters wrath, and ensure you maintain a glowing, vibrant look throughout the colder months. Having a good humidifier in place can literally help you feel more comfortable in your skin; using a humidifier can help your sinuses, soothe itchy skin, and lessen sore throats. It will also improve the appearance of your skin and help counteract signs of aging. For those of us who don’t have the luxury of simply relocating to the tropics, try combatting old man winter’s lack of moisture with a humidifier. Just like our skin, humidifiers come in all types. Here are the basics of the three types of units you can choose from.

  • Warm Mist: Warm mist humidifiers add moisture to the air with steam. They do not require filter replacements, making them a great low-maintenance option.
  • Cool Mist: Cool mist humidifiers disperse a comfortable stream of room-temperature mist throughout a larger space.   
  • Ultrasonic: Ultrasonic humidifiers are available in both cool and warm mist options. They are also the quietest type, making them ideal for light sleepers.

With colder temperatures, dry air, and so much time spent indoors, your skin, hair, and nails are faced with a new set of circumstances. Adding these products to your daily winter beauty routine will keep you glowing all winter long. I hope this helps you decide how best to combat the winter temperatures because ain’t nobody got time for dry or dull skin!

Continue Reading

Make-up & Beauty

Last Minute Holiday Gift Ideas for Beauty Lovers

Published

on

BY: KIZZY COURTNEY

Have you left your Christmas shopping for the last minute? If you’re anything like me, then despite all the planning and preparation you do during December you still find yourself needing to pick up some last-minute presents before Christmas. Luckily, if the person on your list is especially into all things beauty and makeup related, there are plenty of easy, inexpensive gifts you can pick up that they’re sure to love. Choosing the right gift doesn’t mean you should spend hundreds of dollars. It’s the thought that is put into your gift that truly makes the difference. Here are a few examples of last minute gift ideas that anyone will be sure to enjoy.

Beauty Gift Sets: Christmas is fast approaching which means there are beauty gift sets galore from amazing brands including Nuxe, Avene, Clinique, Estee Lauder, Nars, MAC, etc. etc. etc. There are way too many to name them all but it sure is fun admiring them.

Bath Bombs: Of course, LUSH makes the best ones, but sometimes you don’t have time to make it to the mall. Amazon has an array of bath bombs to choose from that I hear are very good, and many come in pretty gift boxes. If you’re a Prime member and have one-day shipping, then there’s no need to worry about your gifts not arriving before the Big Day.

Makeup Brushes: Everyone needs makeup brushes but rarely thinks about buying them for themselves. A set of brushes to do a complete look will be much appreciated by any makeup lover. Luckily, we have some brands that offer inexpensive brush sets to choose from. BH Cosmetics and E.L.F are a few brands that offer great brushes at great prices.

Spin Brush: Skincare is very important, so gifting someone with a spin brush such as a Clarisonic Mia Fit or a Spin For Perfect Skin brush from Vanity Planet is always a good idea. These brushes are ergonomically designed to fit comfortably in your hands and take up little space. Adding a spin brush to their regular skincare routine will boost the cleansing power and allow the products to work deeper. These brushes are also a perfect gift for the traveler in your life.

Gift Cards: This isn’t always seen as an easy way out. Gift cards for services you wouldn’t splurge on yourself, like a manicure or facials, are always welcome. For the makeup obsessed, MAC and Sephora gift cards are always a good choice. Knowing the gift receiver’s current needs will help decided the perfect gift card to give them. Did your friend just move to a new place for instance? Then a gift card to Homesense or Pier One will be the perfect gift to give.

Fragrance Sampler: Let’s face it perfumes are expensive. If you have a perfume lover in your life then a fragrance sample set is the best gift to give them. Shopper’s Drug Mart carries a fragrance sampler set that contains a gift certificate that your fragrance lover can redeem for a full-size bottle of their favourite sampler scent. Usually, these sampler sets come with 8-10 perfumes samples to choose from which I’m sure they’ll love.

I know it can be difficult trying to find the perfect gift for someone, so these are great ideas if you’re stuck on what to buy a friend or family member who enjoys trying out new beauty products. And if you’re buying for someone who really has got everything, why not book them a luxurious spa break? This is a Christmas gift idea I’d love to wake up to on Christmas morning! Hope these holiday gift ideas help take some of the stress out of shopping this year!

Continue Reading

Trending