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KNOWLEDGE IS POWER – Toronto Caribbean Business Social Provides You With Tools for Success

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BY ALYSSA MAHADEO

For many, the start of a new year signifies unlimited potential. A fresh start, a new perspective, and the promise of new and exciting opportunities. How will you make this year different?

In recent times, more and more people are leaving their 9 to 5 jobs, and opting to take the more scenic route of entrepreneurship. Rather than working as an employee, an entrepreneur runs a small business and assumes all the risk and reward of a given business venture, idea, or goods or services offered for sale. Running your own business takes a lot of hard work and dedication. There is no time to sit back and relax, as everyday becomes a constant hustle.

Whether you’ve graduated from high school, or gone on to pursue a degree, there are no qualifications to be an entrepreneur. All you need is a business plan and finances to get started and bring a new idea to fruition.

For the past two years, the Toronto Caribbean has been host to one of the biggest events of the year connecting business owners with the community to provide exposure for their brand and services, while also providing the knowledge for continued success. In April 2016, the Toronto Caribbean Newspaper hosted the second annual Toronto Caribbean Business Expo, which included 75 small business vendors, 11 guest speakers and 2 very entertaining performances by the Tropicana Queens and WUSHU Project. Over 700 people were in attendance and media coverage included Rogers TV and The Asian Television Network.

The Toronto Caribbean Business Expo and Conference was organized to provide the Caribbean community a much-needed platform to present themselves to the public in a professionally organized business environment. They have allowed for over 135 vendors to exhibit at their event, creating a productive and engaging atmosphere where business owners could meet potential clients, and network with other entrepreneurs, while also enjoying a day filled with informational business advice and captivating island entertainment. In addition to the collection of vendors, renowned business professionals and entrepreneurs from within the community graced the stage speaking on business related topics, personal development, and what you need to know about how to brand yourself for success.

This year we have decided to try something a little different, rebranding the Expo to a Business Social, hoping to raise the bar and cater to the new and younger generation of business owners in a professional and educational forum. We are proud to create an event that is not exclusive only to the Caribbean community, but open to the public and everyone interested is invited and warmly welcome to attend.

This year our Business Social will be catering to the Millennial Generation, young people either in high school, headed into University or College or just plain and simple have no clue what’s next for them. After conducting focus groups with a panel of individuals that fall in and around the age of Millennials we have discovered that this generation is looking for answers based on questions they feel have been left unanswered during fundamental years of in school education pertaining to small business operation. Our focus feedback informed us that these individuals are looking for information, techniques and services teaching them to become their own brand, how to use their own creative personalities to start a passion project and get paid to do something they love. This year’s Social theme is STICK TO YOUR VISION and we have organized a line up of speakers to attend and share their stories with our audience. Each speaker address will complement our theme delivering knowledge to get people excited about materializing their new ideas and get the ball rolling on their own plans for the future.

This is an event that you won’t want to miss. On May 7th, 2017, the Toronto Caribbean Business Social will continue to lay the foundation for a professional platform where businesses can connect face to face with our community, as well as gain valuable knowledge to influence both personal and business growth for success. This year The Toronto Caribbean Business Social VIP Attendees will get exclusive access to this year’s speakers that include fun and relatable personalities with interesting and inspiring personal experiences in the pursuit of their dreams, and innovations in the world of business. At the 2017 Toronto Caribbean Business Social VIP attendees will hear from Canadian Hip-Hop Queen and Music Pioneer Michie Mee, Rapper, Record Producer, and Actor Maestro Fresh-Wes whose outstanding achievements have dubbed him Godfather of Canadian hip hop, Retail Magician and Founder and Owner of T by Daniel, Daniel Lewis, Best Selling Author Nelly James, Branding Specialist and TV and Radio Personality Priya Ali and much more!

International Comedians and Entrepreneurs Marc Trinidad and Jay Martin will host the Toronto Caribbean Business Social and perform with live musical entertainment by International R&B Sensation Carlos Morgan, local artist Chelsea Stewart, with music services provided by DJ Kevin.

General Admission to the Social is free, where you will gain access to browse the marketplace of vendors, network and gain possible leads as well as sample some of the tastiest cuisine from the Caribbean with a selection of food vendors providing their unique Caribbean inspired food creations. Various booths will be hosting service demonstrations, as well as entry into various prizes and giveaways.

VIP Admission is limited, and guests who purchase a VIP ticket will be granted access to the line-up of speakers and entertainment and performances throughout the day. VIP guest will also receive a Swag Bag, Catered Caribbean Buffet Style Lunch, Exclusive networking opportunities with other VIP attendees and speakers as well as entry into various giveaways including an Exclusive Personal Coaching Package with a Year’s worth of Advertising in the Toronto Caribbean Newspaper (Total package valued at over $5,000). VIP Tickets are currently on sale at an early bird price at $40, and prices will increase as the event draws near.

This year’s social on May 7th invites the men and women of today who were born to stand out and aren’t afraid to try new things to find their purpose and use their talents and skills and knowledge to make an impact in society. If you are someone searching for a new type of business knowledge, experience something remarkable that leaves an impression and inspires productivity. This event is Community oriented with citizens interested in inspiring change, uplifting the community and erasing social stigmas. These like-minded individuals are people interested in new innovative ideas, with unique and seamless solutions to make the business experience and enjoyable and prolific endeavor.

The Toronto Caribbean Business Social is invested in change and has invited community leaders and successful business owners to share their experience and practices with others to inspire a new generation of promising opportunity. If you are interested in discovering a new perspective, working on personal development, and hoping to do great things in the future this is the event for you!

The Toronto Caribbean Business Social will be held on Sunday May 7th, 2017 inside the Pearson Toronto Convention Center 2638 Steeles Ave East, in Brampton. For tickets please log onto eventbrite.ca/torontocaribbeanbusinesssocial or for information on marketplace vendor booths call 647-722- 6298. Tickets are going fast! Don’t miss out on this exciting opportunity to hear from the best of the best! If you are a young business owner or entrepreneur come out and discover all of the ways to take your passion and make it your paycheck!

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14 Days to a healthier work-life balance

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Photo Credit: Press Foto

BY SIMONE J. SMITH

I get it; you just like to stay connected. Everyone does it. Sometimes, it seems like you’re not enjoying yourself as much as you used to. Maybe you’re right, but it’s not like you are addicted, or anything. You can stop whenever you want.

It’s not about being addicted, it’s about finding a balance. Social media can be great, but when it starts affecting your mental well-being, that’s when it becomes a problem.

I get it. It’s easy to get sucked into the digital world without realizing it, but it’s important to take breaks, to disconnect and focus on the real world too, and this week we are going to help you navigate the break that you need to take from the digital diaspora.

In a world where many jobs are fast-paced and digitally driven, the constant influx of emails, notifications, and media feeds can feel overwhelming. For many, being inundated with so much information at once can take a real toll on your mental and physical wellness, but what if there was a way to regain control and harmony again?

In a research study titled, “The Relationship between Social Media and the Increase in Mental Health Problems, (Hasan Beyari) the researcher found that deterioration in mental health is one of the side effects stemming from social media overuse. This study investigated the relationship between social media and the increase in mental health problems in Saudi Arabia. Saudi Arabia has a high level of social media usage, with 82.3% of the population (29.5 million people) using social media in 2022. Young people, who make up 36.74% of the population, are the biggest users of social media in Saudi Arabia, with 98.43% of young people using social networking sites. The top three reasons given by Saudis for using social media are: keeping in touch with friends and family, use of free time, and finding products to purchase.

The researcher recommended that social media users be cautious when interacting with social media features, especially likes, comments, followers, media, and posts, because of their significant effect on mental health.

Another interesting research study titled, “Mental Health Surveillance over Social Media with Digital Cohorts,” (Silvio Amir, Mark Dredze and John W. Ayers) the researchers thought that it was worth noting that they found that Blacks and Hispanics who show a high usage of social media were more likely to be affected by mental illnesses. One possible reason for this disparity is that racial minorities are more likely to come from communities with lower education rates and socioeconomic status (SES), and to be in a position where they lack proper health coverage and mental-health care.

I think that you get the point; it might just be time to step away from that device that for some of you has become your lifeline. I want to introduce the 14-Day Digital Detox Challenge, a challenge that was introduced to me by HubSpot.  It is a journey that aims to restore balance and mindfulness in your life, both at work and at home. This challenge has tips, tricks, and tools to help you disconnect where you can—even if your job requires you to be plugged in.

Day One starts your 14-day digital detox challenge with mindful mornings that set the tone for the rest of your day and promotes a sense of calm and focus.

Maintaining a healthy work-life balance is crucial for your overall well-being and productivity.

On Day Two of your digital detox challenge, it focuses on creating clear boundaries between your work and personal life.

On Day Three, you have a chance to organize your digital devices and online presence, so that you can enhance productivity and reduce distractions.

On Day Four of your digital detox challenge, your focus will be on establishing a productive routine that enables focused and efficient work while also allowing time for personal activities and hobbies.

By taking care of yourself physically, mentally, and emotionally, Day Five helps you maintain balance and perform at your best.

Day Six helps you understand that by disconnecting from digital devices and engaging in face-to-face interactions, you can strengthen relationships and joy in your daily experiences.

Day Seven has you setting clear goals, tracking progress, and celebrating accomplishments that can increase productivity and maintain motivation.

Day Eight focuses on: incorporating mindful app usage, setting intentional screen time limits, and reflecting on the impact of excessive screen time. The point is to enhance your well-being and productivity.

By implementing techniques such as: creating filters and folders, utilizing email management tools, setting specific times to check and respond to emails, and writing effective emails, Day Nine shows that you can improve your productivity and reduce email-related stress.

Day 10 is all about re-evaluating your relationship with social platforms and focusing on online activities to reflect on the positive and negative effects of social media on your work- life balance.

Day 11 allows you to explore the importance of avoiding digital multitasking and focus on techniques that can help increase productivity and reduce distractions. By prioritizing single-tasking and implementing strategies like the Pomodoro Technique (designed to improve productivity by breaking work into intervals, traditionally 25 minutes in length, separated by short breaks for time-blocking), you can optimize your work and accomplish more.

Day 12 explores the power of mindful communication and how it can enhance relationships, both in the workplace and personal life. By practicing active listening and mindful communication techniques, you can foster empathy, understanding, and open-mindedness in your interactions.

Day 13 explores the benefits of spending time in nature, and how it can enhance your well-being and reduce stress. Engaging in activities such as walks in the park, gardening, or simply observing and appreciating nature can have a profound impact on your productivity and overall mental health.

Finally, Day 14, the final day focuses on reflection and goal adjustment, allowing you to assess the progress you’ve made throughout the challenge and make any necessary adjustments to your goals. By applying self-reflection and goal-setting techniques, you can continuously improve and set yourself up for ongoing success.

Are you ready for your Digital Detox; don’t worry, in 14 days, you can get yourself back on track, and become even more productive than you were before. Good luck, and if you are open to the challenge, let us know how things go.

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Freedom Mas Kick off the start of Band Launch Season 2024

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BY PAUL JUNOR

It was an entertaining, inspiring and visually exciting day on Sunday, February 25th, 2024, when Freedom Mas kicked off the start of band launch season 2024. In this the third year of the first and only Jamaican band, led by Johanna Grant, the unveiling of the adult and kids’ costumes were showcased under the theme “What If” at the Small Arts Inspection Building in Mississauga near the intersection of Dixie Road and Lakeshore Shore.

The promotional material on Instagram states, “We are bringing the spirit of Carnival through music, dance, and delicious food. Immerse yourself in the rhythm of the Caribbean with live DJs, playing reggae, soca, and dancehall music that will keep you grooving all day long.” They describe what attendees would be able to experience as they “Explore the diverse marketplace filled with local artisans and vendors offering unique crafts, clothing and accessories.”

There was a wide range of vendors present who showcased a range of services and products targeted to the: Black, African and Caribbean community. One of the vendors was Rose & Ruby Jewelry, which offers the Ultimate Jewelry Guide in which everything you need to know about: cleaning, traveling, measuring and maintaining your pieces. I spoke with Antoinette and Norman of Yardpot Catering Ltd about the different types of authentic: products, services and catering they offered. They are proud of their Jamaican roots and willingly promote the varieties of snacks, treats and products.

I spoke to Johanna who has been the band leader of Freedom Mas since its inception about what she expects for Toronto Caribbean Carnival 2024. She is excited to be the first Mas back to start band launch season 2024. The fact that it occurred during Black History Month was intentional and foundational to connecting carnival to its historic roots as a symbol of independence, freedom and empowerment. There were young and old in the audience who witnessed the visually stunning and stimulating costumes that were showcased during the presentation.

There were several sections that were featured at the band launch, which included:

  • Phoenix Mist @thebutterflyave
  • KADENCE Rhythmic Flow of
  • Essence of Dreams-@queentcarnival
  • Thoughts of the Future@angelicxarnival
  • Port Royal Pirates of the Caribbean

In the audience was Jennifer Michelle Hirlehey, Board Chair of the FMC and CEO, Mischka Crichton, Stephen Dasko, Councilor of Ward 1, as well as Martin Reid, Councilor of Ward 3 of the City of Mississauga enjoyed the festivities and celebrations as they interacted with the audience.

Linden King, former Chair of the Black Caucus of Mississauga came out to show his support as well as MPP Charmaine Williams Brampton North. “This is another celebration of talent and culture and it’s my privilege to see the product of another Black woman and business powerhouse raise others to excellence and be a part of our history.”

Stephen Dasko, Councilor for Ward 1 Mississauga and Region of Peel was in attendance and was pleased with the turnout at the launch and the high level of community support. “Congratulations to Johanna and the team of the Freedom Mas Band for a great afternoon celebrating Black History Month Carnival Edition.”

The dates of some of the upcoming band launches for the Toronto Caribbean Carnival are:

Lux Carnival – Saturday, March 23rd

E.P.I.C. Carnival – Friday, April 5th

Toronto Revellers – Saturday, April 6th

Sublime Mas- Saturday, April 13th

Fantasia Carnival – Sunday, April 14th

Lavway Mas – Friday, April 19th

Saldenah – Saturday, April 20th

Tribal Knights – Friday, April 26th

Carnival Nationz – Saturday, April 27th

 

Anyone interested in learning about Freedom Mas can check them out at:

Website:http://freedommasband.ca

Facebook: Freedom Mas Band

Instagram: @freedommasbqbd

YouTube:Freedom Mas Band

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Almost Homeless – Eight years of Justin Trudeau; Canada’s housing is against the ropes, and Toronto renters suffer

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BY MICHAEL THOMAS

“After eight years of Trudeau, the average price of a home in Toronto is now over a million dollars and the average rent on a two-bedroom apartment has more than doubled to over $3,200 a month. Canadians can’t afford this and that is why in nearly every city, middle-class Canadians are forced to live in tent encampments.”

The above quote is an attempt to write Justin Trudeau’s biography, or part of his legacy by Scott Aitchison, Conservative Shadow Minister for Housing and Diversity and Inclusion.

According to Aitchison, “Justin Trudeau’s response has been to re-announce a failed loan program, which has only resulted in the completion of 11,000 homes over the course of seven years and create more bureaucracy, which will raise the cost of housing even more.”

What exactly is happening here in Canada? Canadians let us look at the numbers and see if they add up.

According to the RBC Housing Affordability Report, in Toronto, a household earning a median income needed to spend 84.8% of their income just to cover the costs of owning an average home at market price. This metric has “reached its worst level ever.”

It now requires 63.5% of income to buy an average-priced home compared to 2015 when the same measure was 39.3%.  The income required to purchase a home in Toronto rose by $11,100 in 2023, to $218,100, according to Ratehub.ca.

A home in Greater Toronto was $1,089,800 in February 2024, compared to $601,800 in October 2015. A rise of almost double the cost. Which working-class family can afford this in present-day Toronto? This information is from the Canadian Real Estate Association.

According to the  National Bank, it now takes 25 years to save for a down payment in Toronto. The mortgage payment as percentage of income is 87.8% in Toronto.

I hope that this information takes care of the question, why are so many Torontonians homeless or living in their cars? Maybe not. Here are some troubling homeless stats.

“As of October, [Toronto] is sheltering 10,700 people and turning away approximately 275 others on a daily basis,” said Gord Tanner, the city’s Director of homelessness initiatives. “Growing number of homeless people turning to ERs for shelter and warmth in Ontario. In Toronto hospitals specifically, those cold-weather ER visits by homeless people skyrocketed by 68%.”

Let’s look at where our Canadian tax dollars are going and see if any meaningful progress is being made.

The Apartment Construction Loan Program is an existing program that was rebranded in the 2023 Fall Economic Statement. It was previously the Rental Construction Financing Initiative (RCFI) which was created in 2017. When the program was launched in April 2017, it promised $25.65 billion in loan financing and had an original goal of creating 71,000 new rental housing units by 2027/28. However, in the 7 years since the program launched it has committed $18.19 billion in loans, which has only resulted in the completion of 11,208 homes, as of the latest data from December 2023.

After re-announcing and rebranding the program in the 2023 Fall Economic Statement, Trudeau’s government topped up the program with funding for an additional $15 billion in loans, bringing the total available loans to over $40 billion.

Trudeau’s regime was promising Canadians that this additional funding would create 30,000 additional units, bringing the total units to 101,000 even though the program is not coming anywhere close to completing the original 71,000 homes promised to Canadians in 2017.

Now, the Liberals announced that in Budget 2024, they would fund an additional $15 billion in loans, bringing the total to $55 billion even though less than half of the loans already available under the program have been awarded. Once again Trudeau’s regime promised that this additional funding would support the creation of an additional 30,000 new apartment units, bringing the total to 131,000 units promised with only 11,208 or 8.5% completed. In layman’s terms, Canadians’ tax dollars were spent, and they were lied to.

I spoke to Sam Lilly who is the Press Secretary – shadow cabinet from the office of the leader of the Official Opposition. “From 2015 to now, what has happened,” I asked him?

“We’ve seen Justin Trudeau’s inflationary spending and taxes have put pressure on interest rates and cost of living after Trudeau printed 600 billion worth of money.”

“According to CMHC,” Lilly said, “We are short 5.8 million houses in Canada, and those houses have to be built in the next decade and we are way off target.”

“The next problem,” he said, “is that Justin Trudeau keeps giving money to these municipalities that are blocking the permitting of homes. There is a sort of ‘not in my backyard NIMBYism,’ and Justin just keeps feeding them money –no questions asked.”

The alarming rise of almost double the cost in present-day Toronto creates an insurmountable burden for working-class families, rendering housing increasingly unattainable. Such an escalation disproportionately affects marginalized communities, exacerbating the existing economic disparities. The profound impact of this surge extends beyond mere financial strain, as it amplifies societal inequalities, perpetuating cycles of poverty and exclusion. Urgent measures are imperative to address this crisis and safeguard the fundamental right to adequate housing for all residents, regardless of socioeconomic status.

The repercussions of Justin Trudeau’s inflationary spending and tax policies have become increasingly apparent, exerting significant pressure on interest rates and the cost of living. As citizens navigate these economic challenges, it becomes imperative for policymakers to prioritize measures that promote stability, fiscal responsibility, and sustainable economic growth to alleviate the burden on households and ensure long-term prosperity for all Canadians.

REFERENCES:

https://www.ratehub.ca/blog/2023-marks-a-terrible-year-for-home-affordability/

https://www.crea.ca/housing-market-stats/mls-home-price-index/hpi-tool/

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